💸 Price Insights

Pulse has a number of insights related to product pricing called Price Insights. For a full overview of all Pulse insights, please click here.

💡 Price Insights: Pulse highlights products where it has identified opportunities to improve your pricing.

🔍 Insight Configuration:
Insights are calculated with default values, but these can be customized. Speak to our team to configure the insights to align with your business needs.

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🔝 Price Increase Suggestions
We have identified products where you can increase the price without impacting sales volume. We calculate the price elasticity based on selling history and ensure the product is not a basket driver 🛒

⏳ Static Prices
These are products that have not had a price increase in 1 year or more.

🚫💰 Negative Margin
These products have been sold at a negative margin over the last day of sales (usually yesterday)

⬆️📈 Costs Up, Not Price
Pulse highlights any products where the cost has increased over the last 30 days, but the price hasn't.

⚖️ Costs Higher Than Price
These products have sold at an average negative margin over the past 30 days, for example, when the price was reduced at the till (Override) 💸.

❓💲 No Cost Price
Products sold in the past 30 days that do not have a cost price in your system.

📉 Price Below RSP
Products where the average selling price has been lower than the Recommended Selling Price (RSP) over the past 28 days, if the RSP data has been included in the data sent to Pulse.