Floor Messaging

Pulse's latest feature, Floor Messaging, allows you and your staff to see your Pulse insights on the shop floor.

You can now send callouts directly to the shop floor via your ESLs, for store associates
to act upon. This added feature streamlines in-store operations and empowers associates with
the insights they need to take action, ultimately improving the overall shopping experience for
customers.  

As shown in the image below, Pulse is sending a subtle message to the ESL for a store associate to take action.

DS:18 - Dropped sale, no sale in 18 days

MW:13 - Managed Waste, Predicted to sell 13 units for the day.

The messaging is displayed in a subtle way such that customers will not notice, but store colleagues taking a closer look at the labels will understand that an issue is being flagged.

A full list of potential Floor Messages and their meanings is in the table at the end of the page.

Turning on Floor Messaging

Firstly you will need to ensure you store has floor messaging enabled. Contact [e-mail] if you would like to purchase this feature.

If your store has floor messaging enabled, floor messages can be turned on in 2 ways.

1. Taking Action on a products in insights

By clicking 'Take Action' on a product on an insight, you will see the ability to add Floor Messaging as an option. You can then choose the message to appear.

The message will disappear on the time you selected when you choose the insight.

2. Turning on automated floor messaging

In the 'Manage Insights' section, you can enable that insight automatically generate a floor message. Once a product no longer appears in an insight, then the floor message will disappear. 

*Please note only 1 floor message can enabled per insight*

If a product appears on more than one insight and has multiple automated messages applied to it, then the message displayed will be according to the priority below.

A manually selected message will override an automated message.

Floor Messaging Descriptions

Insight Name	Floor Message	Description	Can Be Automated	Priority
Costs Higher Than Price	[CH:Inv]	CH indicates cost is higher than the price and Inv indicates needs investigation	Yes	9
Costs Up Not Price	[CP:Inv]	CP indicates costs up by not price and Inv indicates needs investigation	Yes	8
Dropped Sales	[DS:nnn]	DS indicates dropped sale and nnn the number of days since a sale	Yes	4
Negative Margin	[NM:Inv]	NM indicates negative margin and Inv indicates needs investigation	Yes	7
No Cost Price	[NC:Inv]	NC indicates no cost price and Inv indicates needs investigation	Yes	10
Not Selling	[NS:nnn]	NS indicates not selling and nnn the number of days since a sale	Yes	3
Overstocked	[OV:nnn]	OV indicates overstocked and nnn indicates the weeks of stock remaining	Yes	5
Waste	[MW:nnn]	MW indicates managed waste, and nnn represents fill requirements for the day	Yes	2
Price Below RSP	[BR:Inv]	BR indicates the price is below the RSP and Inv indicates needs investigation	Yes	11
Shrinking Products	[SH:nnn]	SH indicates product sales are shrinking and nnn indicates the % it has shrunk by	Yes	12
Slow Moving	[SM:nnn]	SM indicates slow moving product and nnn the number of days since a sale	Yes	6
Static Prices	[SP:nnn]	SP indicates a static price and nnn indicates the number of days it has been at this price	Yes	12
Overstocked	[OV:DNO]	OV indicates overstocked and DNO indicates Do Not Order	No
	[SI:DNO]	SI indicates store instruction and DNO indicates Do No Order	No
	[SI: UL]	SI indicates store instruction and UL indicates Unlink Label	No
	[SI: SC]	SI indicates store instruction and SC indicates Check Stock	No